You're seeing two custom Jeep Wranglers made to look like high-end luxury SUVs. These Wranglers were upgraded by the Italian tuning company Stradale Modena. The models are the Stradale GT and Stradale GTX. Both were shown at the SEMA Show, which was held at the Las Vegas Convention Center.
A Jeep Wrangler With an Italian Touch
Stradale Modena took the regular Jeep Wrangler and redesigned it into what they call an "Italian timeless machine." The new design includes:
- Better aerodynamics
- Improved driving performance
- An option to add a powerful V8 HEMI engine (not supercharged)
This new version of the Wrangler retains its off-road spirit but adds more style and comfort.
GT vs GTX: What's the Difference?
The Stradale GT and GTX look similar, but they are built for slightly different uses:
- GTX (green and black): Made for off-road use. It has more ground clearance and stronger, off-road tires.
- GT (yellow and black): Built for smoother roads. It's more focused on comfort and performance on city streets or highways.
Who Is Stradale Modena?
You may not have heard of Stradale Modena before. That's okay—many haven't. But they seem serious about quality. Even if the design feels like it's "trying too hard," the build quality looks professional.
According to their website, they have offices in:
- Modena, Italy
- Orlando, Florida
- Dubai
Dubai makes sense, as it's a place where many buyers of high-end luxury cars live.
Wrangler Meets Luxury: Leather and Craftsmanship
It's a strange mix—a rough-and-ready Wrangler with fine Italian craftsmanship. These Wranglers now have:
- Soft Nappa leather
- Elegant stitching
- Luxury SUV interiors
- No more cheap plastic inside
They look and feel like something much fancier than your usual Wrangler.
How Much Do These Luxury Jeeps Cost?
They're not cheap, but not as crazy as you might expect—until you add upgrades.
- Stradale GT starts at $124,000
- Stradale GTX starts at $129,000+
You can pick from five different engine options:
- Standard: 2.0L turbo, 270 hp (no extra cost)
- Upgrade 1: 2.0L turbo, 370 hp (+$9,500)
- Upgrade 2: 3.6L V6, 285 hp (+$2,000)
- Upgrade 3: 2.0L turbo, 400 hp (+$18,000)
- Top option: 6.4L HEMI V8, 470 hp (+$42,000)
Fully Loaded Price? It's Up There
If you choose the GTX model and choose the HEMI V8, your final cost will be about $171,000.
That's more than a brand-new 2025 Mercedes G 550. However, it's still much cheaper than a Brabus-tuned G-Wagen, which can cost over $500,000.
So, if you want something unique, stylish, and powerful—but can't afford a Brabus—these custom Wranglers by Stradale Modena could be a fun option.
